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This web page jlynnnursery.com has the following in the site, "Its much easier than you think." We viewed that the website also stated " Perennial plant of the year." It also said " We love to see beautiful gardens but we also like to keep nature in its natural state. We limit our use of pesticides by utilizing beneficial insects in our production. By releasing beneficial insects to attack the bad insects we create a cohesive system between plants and insects that takes care of most pest problems without using any chemicals." The header had mail order plants as the highest ranking search term. It is followed by perennials, monarda for sale, and buddleia wisteria lane which isn't as ranked as highly as mail order plants. The next words they used was hydrangea unique. hydrangea annabelle was included but might not be understood by web engines.